it going to happen. They need convincing that this is not another "program of the month." This group adjusts to the change over time, with the time frame being up to 12 months for some members of the group. Some members of this group should be on the Guiding Coalition. Other members of the silent majority should be asked to participate early on in WCE improvement activities such as kaizen events. This is generally a very positive ex perience, and will accelerate the acceptance and support for the change.