Entrepreneurial orientation, exploitative and explorative capabilities, and performance outcomes in export markets: A resource-based approach", by Ana Lisboa and Dionysis Skarmeas focuses on the critical role played by technical and non-technical innovation in organizational renewal in the global marketplace.
The paper investigates the role of market-related exploitative and explorative capabilities, together with product development ones, in the context of exporting. The paper explores how entrepreneurial orientation influences performance through exploitative and explorative capabilities. The results indicate that entrepreneurial orientation is a precursor of exploitative and explorative product development and overseas market-related capabilities.
This study posits exploratory capabilities and overseas market-related exploitative capabilities as dynamic capabilities that influence new product differentiation and enhance market effectiveness.