Part 1 * OVERVIEW OF STRATEGIC MANAGEMENT
1-2 Excerpts from Sun Tzu’s The Art of War Writings (Note: Substitute the words strategy or strategic planning for war or warfare)
War is a matter of vital importance to the state; a matter of life or death, the road either t survival or ruin. Hence, it is imperative that it be studied thoroughly.
Warfare is based on deception. When near the enemy, make it seem that you are far away; when far away, make it seem that you are near. Hold out baits to lure the enemy. Strike the enemy when he is in disorder. Avoid the enemy when he is stronger. Of your opponent is of choleric temper, try to irritate him. If he is arrogant, try to encourage his egotism. If enemy troops are well prepared after reorganization, try to wear them down. If they are united, try to sow dissension among them. Attack the enemy where he is unprepared, and appear where you are not expected. These are the keys to victory for a strategist. It is not possible to formulate them in detail beforehand.
A speedy victory is the main object in war. If this is long in coming, weapons are blunted and morale depressed. When the army engages in protracted campaigns, the resources of the state will fall short. Thus, while we have head of stupid haste in war, we have not yet seen a clever operation that was prolonged.
Part 1 * OVERVIEW OF STRATEGIC MANAGEMENT1-2 Excerpts from Sun Tzu’s The Art of War Writings (Note: Substitute the words strategy or strategic planning for war or warfare)War is a matter of vital importance to the state; a matter of life or death, the road either t survival or ruin. Hence, it is imperative that it be studied thoroughly.Warfare is based on deception. When near the enemy, make it seem that you are far away; when far away, make it seem that you are near. Hold out baits to lure the enemy. Strike the enemy when he is in disorder. Avoid the enemy when he is stronger. Of your opponent is of choleric temper, try to irritate him. If he is arrogant, try to encourage his egotism. If enemy troops are well prepared after reorganization, try to wear them down. If they are united, try to sow dissension among them. Attack the enemy where he is unprepared, and appear where you are not expected. These are the keys to victory for a strategist. It is not possible to formulate them in detail beforehand. A speedy victory is the main object in war. If this is long in coming, weapons are blunted and morale depressed. When the army engages in protracted campaigns, the resources of the state will fall short. Thus, while we have head of stupid haste in war, we have not yet seen a clever operation that was prolonged.
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