Etsy Wholesale sellers are required to offer wholesale prices that are 50% (or less) of the suggested retail value of products in your own shop. This pricing is standard for the wholesale industry, and allows us to meet the expectations of retail buyers on our platform.
Are your wholesale prices 50% or less of your retail product prices? (i.e. if your retail price for a product is $30, is your wholesale price for that product $15 or less?)