Based on the two surveys, the researchers found that a small minority of fast-food consumers met all conditions, and therefore would be expected to change their eating behavior as a result of menu calorie labeling. Only 8 percent of those surveyed in fast-food restaurants and 16 percent of those surveyed by phone met all five conditions: they were aware of menu labeling, were motivated to eat healthfully, could estimate their daily calorie intake, were surprised by calorie counts, and ate fast food ate least once a week.