low-cost delivery also can be used to generate
key performance metrics. In turn, those
metrics can be used to monitor performance
and build confidence and credibility. This
approach is critical in building brand credibility,
and the results must be continually
integrated into updated performance data,
which then become part of the messages used
to reinforce credibility. Examples of these
metrics could include quality measures like
rework percentages and end-user feedback,
as well as efficiency metrics like turnaround
times