Results
You will need to ascertain whether the desired outcomes were achieved. Consider whether the correct information was communicated and whether the audience understood the presentation content.
Evaluation methods might include measuring the results and intended outcomes in the presentation plan. You might also follow-up with audience members and discuss their reactions to the presentation. If they provide feedback which suggests that content was not understood, you might need to make changes to the central ideas presented.
Response
Next you need to determine how the audience responded to the presentation.
Evaluation methods might include
- getting general, information feedback from the presentation team.
- following up with and discussing reactions with audience members.
- issuing a simple questionnaire either same day or next day for audience member to complete.
- monitoring responses throughout the presentation.
- giving out email address and ask for suggestions on how to improve.
When seeking feedback from the audience/ participants, ensure that you are able to capture the data/ information by recording it on a feedback document. You may ask the audience/ participants to complete the document instead. Design the feedback document to ensure that participants are able to give you accurate and reliable information. By allowing a 'range' for each question, will enable you to collate data and statistical information later.
Standards
Finally you need to evaluate hoe the presentation mapped against the predetermined standards
Evaluation methods might include
- reviewing the checklist after the presentation.
- discussing individual performances as a team.
- having an observer to check and report.
- asking participant to complete the checklist or an evaluation sheet.
To evaluate a presentation consider whether the standards set were realistic, achievable and useful. Consider also, whether the presenter was able to capture and hold the audience's attention and how this was done.