This study focused on the Thai Community Newspapers in Los Angeles (LA), California (CA), United States (USA), regarding the services and benefits they have served and provided to the Thai community in the area, the characteristics of each of them and how they appealed to the readers, and the challenges they have encountered. As an invited researcher at the University of Wisconsin-Madison (UW-Madison), the researcher travelled to LA twice for data collecting. Consequently, this study took place in LA and UW-Madison. This study was a qualitative research method with in-depth interviews. The participants of this study were 9 Thai Newspaper publishers, a focus group consisted of 15 Thai readers with ages vary, and a UW-Madison Communication Arts Professor. Additionally, in order to have a better perception and more knowledge regarding journalism and newspaper in the USA, the researcher also visited the Wisconsin State Journal. The findings of this study showed that Thai Newspapers in LA have built community, communication, and relationship among the Thai community, Thai Newspapers are biased, and adjustments are needed regarding distributions. This study also found that Thai Newspaper in LA are lacked of professional newspaper organization, quality newspapers, and newspapers on local issues.
This study focused on the Thai Community Newspapers in Los Angeles (LA), California (CA), United States (USA), regarding the services and benefits they have served and provided to the Thai community in the area, the characteristics of each of them and how they appealed to the readers, and the challenges they have encountered. As an invited researcher at the University of Wisconsin-Madison (UW-Madison), the researcher travelled to LA twice for data collecting. Consequently, this study took place in LA and UW-Madison. This study was a qualitative research method with in-depth interviews. The participants of this study were 9 Thai Newspaper publishers, a focus group consisted of 15 Thai readers with ages vary, and a UW-Madison Communication Arts Professor. Additionally, in order to have a better perception and more knowledge regarding journalism and newspaper in the USA, the researcher also visited the Wisconsin State Journal. The findings of this study showed that Thai Newspapers in LA have built community, communication, and relationship among the Thai community, Thai Newspapers are biased, and adjustments are needed regarding distributions. This study also found that Thai Newspaper in LA are lacked of professional newspaper organization, quality newspapers, and newspapers on local issues.
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