This print advertising campaign from Panasonic immediately caught our eye. It's clever and funny whilst showing off the technology to its fullest potential. They certainly had some very talented hands on board including creative director Christian Quintana, art director Edison Saravia, illustrator Ricardo Salamanca and photographer Patricio Pescetto.
The attention to detail in this ad, on the likes of the dinosaur and the shadow/lighting effects, make all the difference. The 'old-fashioned' furniture also showcases the juxtaposition of the Panasonic 3D television, nicely highlighting the product.