Made for marketing
Claudia Navarro was appointed regional marketing director of Coca-Cola (Thailand) on April 1, succeeding Kostas Delialis, who moved to take charge of Coca-Cola Japan's marketing strategy.
Born in Colombia, Navarro has worked for Coca-Cola for nine years in strategic and marketing positions, most recently as marketing communications director for Central and Southern Europe based in Milan, responsible for all marketing platforms across the entire portfolio of Coca-Cola brands in 23 countries.
Prior to this, Navarro was based in Atlanta at the Coca-Cola headquarters, leading the global marketing team for the 2012 London Olympics campaign, which was activated in over 110 countries around the world and was recognised with a prestigious "Cannes Lion".