Peter Burrows and Ronald Grover stated in an article: “The alliance between Jobs and Disney is full of promise. If he can bring to Disney the same kind of industry-sharing, boundary-busting energy that has lifted Apple and Pixar sky-high, he could help to imagine a day when you could fire up your Apple TV and watch net-only spin-offs of popular TV shows from Disney’s ABC Inc. (DIS). Or use you’re apple iPhone to watch Los Angeles Lakers superstar kobe Bryant’s video blog delivered via Disney’s ESPN Inc. ‘We’ve been talking about a lot of things, ‘said Jobs, ‘It’s going to be pretty exciting world looking a head over the next five years.’”