Finding in years of using this model shows SERVQUAL factors are inconsistent and it is not comprehensive for different applications (Dabholkar, et al., 1996; Shahin & Samea, 2010).
Finding in years of using this model showsSERVQUAL factors are inconsistent and it is not comprehensive for different applications (Dabholkar, etal., 1996; Shahin & Samea, 2010).