people are more influenced. The results certified the finding of previous researches [1,3,25,27] about the
influence in networks but also reveal the importance of information in that procedure. The results reveal also the
way people assess their influence on others. People do not believe that they can exert influence on others for the
formation of the political preferences although they prioritize the involvement in political information and in
politics. Finally, in this paper we use conjoint analysis which is a statistical methodological tool that reveals the
hint preferences of respondents via a complex design putting different parameters together and examining their
importance comparatively. For the future it would be essential to complete the analysis and present all the results
in order to have an idea about the structure of that influence and compare the role of the involvement in political
information and in politics with others crucial characteristics. It is also important to see how the influence is
structured in others countries via a comparative research.