Meat is a vital product in human diet having balance chemical
composition, high biological value, digestibility, and dietary
potential. Broiler meat being low in fat and cholesterol
is usually considered healthier than other animal protein
sources, especially redmeats of mammalian origin [1].Health
and nutritional aspects of broilermeat have led to an increase
demand of broiler meat in the whole world. The household
income and price of substitute meats relative to flavor and
tastiness are other factors that contribute to rising demand
of broiler meat. Likewise, awareness of consumers on the
health and nutritional value of meat also increases with
population growth and food consumption trends [2]. Meat
quality is generally judged through its appearance, texture,
color, aroma, and taste.The color and taste both significantly
affect the purchasing behavior and eating preferences of
consumers [3]. Raw broiler meat has little blood-like taste
Meat is a vital product in human diet having balance chemicalcomposition, high biological value, digestibility, and dietarypotential. Broiler meat being low in fat and cholesterolis usually considered healthier than other animal proteinsources, especially redmeats of mammalian origin [1].Healthand nutritional aspects of broilermeat have led to an increasedemand of broiler meat in the whole world. The householdincome and price of substitute meats relative to flavor andtastiness are other factors that contribute to rising demandof broiler meat. Likewise, awareness of consumers on thehealth and nutritional value of meat also increases withpopulation growth and food consumption trends [2]. Meatquality is generally judged through its appearance, texture,color, aroma, and taste.The color and taste both significantlyaffect the purchasing behavior and eating preferences ofconsumers [3]. Raw broiler meat has little blood-like taste
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