RAYONG: Pepsi-Cola (Thai) Trading faces a brisk challenge to recapture its leading position in the carbonated soft drink market here, given the difficulties it is facing in reaching out to conventional shop.
Jagrut Kotecha, general manager for the beverage business, said Pepsi plans to become the market leader again once the company reaches full production at its Rayong plant.
Pepsi eager to reclaim its soda crown Mr Kotecha, left, and Songyos Ruengsakullrach, operations manager for the beverage business, at Pepsi's Open House event. The factory in Rayong's Amata City Industrial Estate completed construction ahead of schedule and will commence full operations in January 2014. SOMCHAI POOMLARD