2.2 High-low contexts of culture Originally, the concept "high- and low-context culture' was proposed by the anthropologist, Edward T. Hall (1914-2009. Hall (1976) proposed the term 'high-low context to imply to messages used in daily communication in each culture, "the high- context refers to the speaking style that highly depends on contexts in the collectivism culture, so it can be indirect and let the contexts explain, while "the low- context' refers to the speaking style that lowly depends on contexts in the individualism culture, so it must be more direct. To specify the issue of culture, there are a lot of cultural surveys conducted by many researchers to investigate values and ways of thinking of people around the world. Among them, Hofstede (1984; 1991; 2001; 2005; 2006)'s survey is one of the most well-known, accepted, and clearly described studies. Though Hofstede's research is focused on work-related values, the conclusion and discussion of his studies can imply the general views of people in each culture. The analyses of Hofstede (1984; 1991; 2001) and Hofstede and Hofstede (2005) can be concluded that there are five dimensions of cultures, as follows: