Firms are organized not only by their structures but also by their reward philosophy. The entrepreneurially managed firm is focused on pursing opportunities for new entry that represent new value for the firm (and hopefully for others, including society as a whole). It is not surprising then that entrepreneurially managed firms have an entrepreneurial philosophy toward rewards that compensates employees based on their contribution toward the discovery/generation and exploitation of opportunity. Given the organic structure described earlier, employees often have the freedom to experiment with potential opportunities and are rewarded accordingly. The traditionally managed firm rewards management and employees based on their responsibilities, where responsibilities are typically determined by the amount of resources (assets and/or people) that each manager or employee controls. Promotion is a reward that provides a manager control of even more resources and, there-fore, further scope for rewards.