Finally, the evolving conception of SWB suggests that ideal SWB is not to be
equated with uninterrupted euphoria. Such a view would place too great an
emphasis on hedonism when there are clearly non-hedonistic aspects of SWB as
well (e.g. global judgments such as life satisfaction, meaning, and fulfillment).
Furthermore, we should consider what is functional, and this includes some negative
feelings from time to time. Although pleasant emotions may be desirable, happiness
is not the ultimate goal at all times. Rather, individual and cultural differences in
the valuing of enjoyment suggest that people are willing to sacrifice feeling happy
for other goals. And even when people do seek enjoyment, they want to feel good
for the right reasons. Thus, we need to understand people’s goals, and consider
their feelings within the context of their values.