We would like to speculate that there are pluses and minuses to the executive styles associated with the different cultures. A key for executives who increasingly themselves operating in the global arena will be to adopt styles that are effective regardless of their cultural source. This will require accentuating the positives and minimizing the negatives associated with their familiar executive role pattern. In short, there is a great deal to be learned from both Asia and the West regarding executive effectiveness. We are beginning to see this with the Tata group, for example, one of India's conglomerates and an extremely successful company since its founding in 1868. The chairmanship has been in family hands for nearly its entire history and is currently headed by Ratan Tata, a family member. Recently, there have been several acquisitions and/or stakes in foreign companies. For example, Tata Motors acquired Jaguar and Land Rover from Ford. Tata Steel purchased the Corus group, the Anglo-Dutch steelmaker. Tata Tea took a percent share of U.S. Energy Corp. and sold it less than a year later to Coca Cola. Tata Power bought a stake in Indonesian PT Bumi Resources, and Tata