Our experience with the video and assay competition and the success of these efforts have encouraged us to continue these activities beyond. Our division plans to hold a video and assay competition on again in 2014. We are also working with the committee on chemistry research funding (CCRF) to take the experience we gained with the international funding call and to identify new funding topics, particularly around the theme of sustainability. In particular, our experience taught us that the IYC activities increased interest in our Web site and brought in people from around the globe. By continuing to enhance the Web site, foster multi-investigator research programs, and hold further student competitions, we will continue in the spirit of public outreach initiated during IYC. In the end though, after an analysis of our most visited Web pages, what continues to bring the most people to our Web site is the simple question, “What is a polymer?”. This is fitting given the important role of IUPAC in defining the terminology and nomenclature of chemistry.