The characters are figurative representations of Kidzania’s values. Through their names physical appearance and personality they re-flect kidzania’s essential right. They are ageless, hold exemplary behavior as citizens guided and insprired by kidzania’s spirit of knowledge, caring and attraction.
Upbano. Bebop. Chika, vita and bache can be clever, sarcastic but never pretentious or disrespectful, they love to have fun and have a variety of hobbies and interests.
The birth of the kidzania nation is based on six inalienable rightz and the creation of guardians who are in this world to personify and protect these. Urbano bebop chida vita and bache are called rightzkeepers and are regarded as the city’s most celebreated residents.