Vizrt Ltd. today announced a deal worth USD 1.4 million for the implementation of broadcast graphics (BG) and media asset management (MAM) products with Thai Rath in Thailand.
Bergen, Norway, December 12, 2013, Vizrt Ltd. (Oslo Main List: VIZ).
The deal is a continuation of a project by Thai Rath for a new TV channel.
The deal includes an enterprise MAM version of Viz One, Vizrt's complete end-to-end solution for the creation, management and delivery of media assets. Vizrt will also deliver several Viz Engines, Vizrt’s real-time compositor, as well as Viz Virtual Studio for the broadcaster to expand its virtual set capabilities.
The Vizrt Social TV solution was purchased to give journalists a tool for moderating and distributing social media content for on-air use. Viz World is adding editorial capabilities that will allow the journalists in the newsroom to create local street maps for Thailand, as well as animated maps for the rest of the world.
Thai Rath is preparing to launch a TV channel in 2014 with a comprehensive Vizrt solution, designed for easy multiplatform distribution of content.
Martin Burkhalter, CEO of Vizrt, stated “Vizrt continues to be a strong partner for Thai Rath in Thailand. This new deal testifies to their trust in both Vizrt product lines: BG and MAM. It also gives testimony to the trust of Thai Rath in Vizrt’s Thailand-based sales and support team, to deliver the solutions to help them become a successful broadcaster.”
Thai Rath, is a Thai-language daily newspaper published in Bangkok and distributed throughout Thailand, with a distribution of more than 1 million copies per day. Founded in 1962, Thai Rath is the oldest and best selling newspaper in Thailand.