We have adopted a selection approach that helps maximize engagement as well as alignment with the company mission, vision, and values. We recruit widely, directing all recruits to our career site, www.NestléPurinaCareers.com, where they learn about the company, the culture, and the work environment. If they find it appealing, they can then pursue their interest further, thus increasing the probability for person-organization fit. This has resulted in not only a higher percentage of candidates who already embrace our values, but has also increased the diversity of applicants.