Franchises are a very popular method for people to start a business, especially for those who wish to operate in a highly competitive industry like the fast-food industry. One of the biggest advantages of purchasing a franchise is that you have access to an established company's brand name; meaning that you do not need to spend further resources to get your name and product out to customers.
Read more: Franchise Definition | Investopedia http://www.investopedia.com/terms/f/franchise.asp#ixzz3zMkggHkE
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