In 2003, many incidents have occurred and made the airline profit the worst seen in generation. OnFebruary 1, China announced the breakout of SARS which the discovery of the deadly and contagiousillness has subsequently spread to Canada and Australia. As of June 16, the travel warnings were stilloutstanding. Besides, the United States had gone to a war against Iraq in the March of 2003. The spamof global terrorism, the event of September 11, and the bursting of the technology bubble also led to asignificant decline in airplane orders. All these incidents have caused consumers more focus on survivaland not on speedy traveling.