H&M's much-anticipated luxury line, & Other Stories, is already causing a stir in the fashion world, but it seems that its beauty collection will be something to get excited about too.
In a short preview film featuring make-up artist Lisa Butler and model Katryn Kruger, the line looks set to focus on a classic, flawless look.
"For me it's all about creating an illusion that it's your skin. You can't tell the difference between where it begins and ends," Butler says in the film, giving Kruger a smoky-eyed look and petal pink lips.
Seven & Other Stories stores will open this spring, including one on London's Regent Street, selling women's shoes, bags, accessories, beauty products and ready-to-wear.
H&M's much-anticipated luxury line, & Other Stories, is already causing a stir in the fashion world, but it seems that its beauty collection will be something to get excited about too.In a short preview film featuring make-up artist Lisa Butler and model Katryn Kruger, the line looks set to focus on a classic, flawless look."For me it's all about creating an illusion that it's your skin. You can't tell the difference between where it begins and ends," Butler says in the film, giving Kruger a smoky-eyed look and petal pink lips.Seven & Other Stories stores will open this spring, including one on London's Regent Street, selling women's shoes, bags, accessories, beauty products and ready-to-wear.
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