Mapping is a visual, iterative tool for discovering the root cause of a phenomenon affecting your company. You’ll want to divide your group into small teams again and have them draw maps for the driving forces summarized earlier. Although mapping is more a learned art than a rigid methodology, the management group’s task is the same as that of any scientist attempting to develop a theory or model to make sense of complex phenomena. Many scientists work inductively by carefully observing phenomena and then questioning why something appears one way in certain circumstances and a very different way in others. The scientist will develop an explanatory theory about his or her observations and then will test the model in a variety of different circumstances to strengthen or disprove the hypothesis