This study will emphasize on venture capitals (VC), the money pot for startup industries. It’s the banks that take your equity instead of cash. This can be privately owned, Trust Funds, bond money or loan money. VC invest in business to gain from its future profits called Investor IRR, and discount rate or risk rate is used to calculate the net present value etc. However VC these days do not only provide cash but also other input such as connections, opportunities, suppliers, resources, knowledge etc. There is various type and structure of VC around the world. This study will focus on the specifics of setting up startups in a thai business environment, and how it can grow into the South East Asia (SEA) region. The primary focus won’t be on unicorns but rather on a profitable business. This is a venture that will be launch in late 2016 associated with multiple parties in the industry.