• Package or tour program does not cover major attraction
• Tour package or does not meet the needs of customers
• Some operators charge higher than the average tourist. Especially during periods of high demand, such as during the season
• Booking in advance is somewhat limited channels
• Lack of cooperation between international tour companies. Make distribution channel does not meet the needs of tourists
• target marketing promotion agency each sector is going in the same direction
• forms of promotion, no diversity
• lack of training and supervision of staff. The company vigorously
• Office of many companies old and already out of date. Affect the image and credibility of the company.