Third, we should focus most of our attention on topics for which the scientific findings are not obvious to practitioners that is, on problems that managers,
left to their own devices, will likely “solve” by doing something other than what sound research evidence would support (Gordon, Kleiman, & Hanie, 1978; Priem & Rosenstein, 2000).
Third, we should focus most of our attention on topics for which the scientific findings are not obvious to practitioners that is, on problems that managers,left to their own devices, will likely “solve” by doing something other than what sound research evidence would support (Gordon, Kleiman, & Hanie, 1978; Priem & Rosenstein, 2000).
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