the second part (customer expectation) of the questionnaire at the commencement of their stay. Before the guests departure, they were requested to complete the third part (customer perception). In the section, the degree of satisfaction towards service quality of front office staff is set from 1 to 5 (5 is from the highest expectation/satisfaction, whereas, 1 is the lowest expectation/satisfaction).
In addition, the translation of level ranking were analyzed follow criteria of customers