Perhaps because of pressure to enhance the financial picture for the overall electronics business , it sold refrigerators at an exceptionally low price in the U.S. market. Whirlpool filed a complaint suggesting that the Korean government had provided subsidies both LG and Samsung allowing them to sell products at below the cost of production. Of course , Whirlpool argued that this represented unfair competition. The U.S. international Trade Commission ruled in favor of Whirlpool. As demonstrated , use of strong financial controls even in a competitive multidivisional structure , such as used by LG Company can produce some unintended consequences. Executives may try to take short-term actions to shore up the overall financial picture that are not in the long-term best interests of the company.