trend reports along the margins in the form of graphs and statistics tables. Another example is making a map for a business audience. If you aren’t familiar with business style, then check out some of the leading business books and study their graphics. One of the things you would find is that the graphics are generally black-and-white line drawings with boxes, diagrams, and graphs. If you can get your layout to conform to a similar style, you might buy yourself some credibility from the get-go.
If you have a particular style in mind that is different from what your audience is used to seeing, it is still okay to use it if you have some good reasons for it. Some good reasons might include that you want to “update” the field with more modern-looking design, you found a better way, or you feel your audience is tired of the old way. Whenever introducing a drastically new design style to an audience, you need to preface your presentation with an explicit acknowledgment that what they are seeing is different from the norm, why you went ahead and designed it that way, and what the audience will gain from seeing it in the new way. This prevents your audience from simply concluding that you have no idea what you are doing.
The subject matter of your map may also influence its design. Consider archeology maps, which present some very interesting design options. Perhaps you are managing the GIS data for a site dig. When the overall site map is displayed on a large-format layout, you could take a cue from historical maps (after all, the site is historical) and place supporting information such as graphics around the main map. The graphics can fade out toward the main map in order to provide visual separation as well as to further the old-world look. The graphics can consist of pen-and-ink drawings like artist’s renditions of what various parts of the site may have looked like in the past and drawings of what the site looks like now.
trend reports along the margins in the form of graphs and statistics tables. Another example is making a map for a business audience. If you aren’t familiar with business style, then check out some of the leading business books and study their graphics. One of the things you would find is that the graphics are generally black-and-white line drawings with boxes, diagrams, and graphs. If you can get your layout to conform to a similar style, you might buy yourself some credibility from the get-go.If you have a particular style in mind that is different from what your audience is used to seeing, it is still okay to use it if you have some good reasons for it. Some good reasons might include that you want to “update” the field with more modern-looking design, you found a better way, or you feel your audience is tired of the old way. Whenever introducing a drastically new design style to an audience, you need to preface your presentation with an explicit acknowledgment that what they are seeing is different from the norm, why you went ahead and designed it that way, and what the audience will gain from seeing it in the new way. This prevents your audience from simply concluding that you have no idea what you are doing.The subject matter of your map may also influence its design. Consider archeology maps, which present some very interesting design options. Perhaps you are managing the GIS data for a site dig. When the overall site map is displayed on a large-format layout, you could take a cue from historical maps (after all, the site is historical) and place supporting information such as graphics around the main map. The graphics can fade out toward the main map in order to provide visual separation as well as to further the old-world look. The graphics can consist of pen-and-ink drawings like artist’s renditions of what various parts of the site may have looked like in the past and drawings of what the site looks like now.
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