Bangkok Airways and Koh Samui tourism operators are cooperating to draw visitors during the low season, with the former slashing all-inclusive round-trip fares for flights from various Thai cities to the island by roughly a third. Hotels on Samui are also discounting their room rates by some 50% to stimulate demand from September to November this year, the promotional period. This is a joint effort that SET-listed Bangkok Airways hopes will help it sell 30,000 tickets The campaign is focused on Thai travelers as foreign tourist numbers dwindle in the low season. The main strategy of the campaign is lower prices, industry executives. Tourism Association of Koh Samui. The discounted air fares were offered at the Tah Tiew Thai Pai Samui fair held on Sept 16-18 at Siam Paragon, and later on Bangkok Airways'