Known to be a passionate promoter of his home country, the designer was appointed as an ambassador for VisitScotland in January 2008.[26] He celebrated Burns Night by showcasing a special trunk show of his Spring-Summer 2008 collection[27] as well as hosting an exclusive party at Harvey Nichols the ambassador for VisitScotland.[28] Furthering his role, Kane collaborated with Lancôme to create a limited edition Juicy Tube lip gloss.[29] The finished product, called Burns Night, is a tangerine colour with a beautiful illustration printed on the tube along with Kane's signature and was launched in February 2008.