The importance of online service quality is, in part, driven by research that associates service quality with trust. A number of studies have attempted to integrate measures of perceptions of trust and security into broad measures of overall e-service quality.
Harris (2004) investigates that the essential of online service quality is, partially, driven by study that relates service quality with trust. Many researchers have endeavoured to combine measures of perceptions of trust and security into extensive measures of overall e-service quality.