• Adidas is a German multinational company that was accepted by athletes for long time and it is the most popular brand name among athletes, hip-hop fashion and others. They have many products such as sport shoes, clothing, sport equipments and accessories but their famous product is sport shoes. It is very strong, durable and can use for long term. Moreover, it has shockproof system to protect our feet and reduce reflection when we run. Their design is also classic; there are 3 bars at both sides of each shoe and these 3 bars are their brand identity and logo.