Update : The publishers' lawsuit against Gator was settled out of court, although the terms of the settlement weren't disclosed to the public. But whatever its terms are, the settlement affect only the specific websites that were party to the suit. Since then, however, Gator has been trying to present a more respectable face to the world. It changed its name to Claria Corporation and is suing anyone who refers to its adware program as spyware. Claria has helped Yahoo to develop new search vehicles,and Microsoft has considered taking over the company to utilize its technology for tracking the movements of people online as well as the consumer behavior data that Claria has accumulated. Mean while, Claria is not the only company with technology that messes with companies' websites. Google has added to its popular toolbar a new feature that inserts links right into the body of any web page. These links lead you to Google's own map site or to other sites Google selects. For example, if you look up a book on eCampus, a book selling site, Google's "autolink" feature converts the ISBN numbers on the page into a link to Amazon, which wants you to buy the book from it instead of eCampus.