Target specific businesses and areas for specific products e.g. gated communities for air con and t.v. etc. fridges and cookers for local restaurants and hotels/ guest houses. Customer satisfaction is provided by selling quality products and providing comprehensive after sales service. This is achieved by only stocking and selling well-known brand names with good reputations and excellent warranties. Know our market. Understand the products we are selling. Provide quality products at reasonable prices to serve the local community and allow us to run a successful business.