Thai culture has many intricacies, most of which the average visitor will never come across, however if you are looking to live in Thailand long term, it is important to be aware of cultural differences and to know which faux pas to avoid.
Traditional Thai culture and etiquette is based around the concept of ‘face’ and pride. It is very disrespectful in Thai culture to make anyone lose face, especially in public. Other aspects of Thai culture are not so serious however, with many being focused around festivals and celebrations.