In both films, the actors start the film in workout wear for both the application and the running scene (the first 2 vignettes). After that, throughout the rest of the film, the actors wear the same outfit, demonstrating that you can confidently wear the same thing, the WHOLE day, with Rexona’s protection. For product efficacy it is requested that the wardrobe would be in colours and fabric that would clearly show sweat. By then remaining sweat free we prove that the product is working. For this purpose, we’d recommend having identical spare wardrobe. The look is upscale urban or “hipster chic”: comfortable but cool looking combinations that demonstrate an understated sense of fashion and individuality. For him, loose slacks and sneakers (converse?), a print shirt, maybe even a hat in a few scenes. For her, tight jeans/pants, a cut off blouse (to see the arm- pits in certain scenes) to which we can add layers if we want. She should have a few cool accessories, i.e.: multiple bracelets, big sunglasses, and a little vintage handbag. The friends are dressed similarly though we do want our protagonists to stand out. They’re the leaders of the pack, even visually