If these results prove indicative of the future of the industry as a whole, PHEV,
HEV, and EV battery development companies will be affected across the board.
However, because AONE has a diversified portfolio of products and applications
that target PHEV, HEV, and EV many analysts predict, they could be able to
better offset some of the skepticism in this alternative energy segment. For
Example, Janney Capital analyst John Roy, recently spoke of a market
competitor, Ener1. He explained that while he believes Ener1 has “impressive
technology, solid management… and a growing list of high profile potential
customers”, he does “not believe that the company will overcome the substantial
hurdles facing mass adoption of electric vehicles and will therefore underperform
for some time”. Roy explains this rationale is based primarily on the fact
that Ener1 is in the fully battery electric vehicle segment, which he thinks will
significantly less popular than the hybrid segment and will thus place Ener1 and
similar companies in a less favorable position.