1. Producers of products only tell consumers about their products.
2. Producers know how to make a product as well as how to sell it.
3. Producers necessary for a living are displayed at checkout counters in a supermarket.
4. Most purchasers plan to buy candy after they have bought what they really need.
5. The reason behind a purchase of a product is always clear to a customer.
6. An emotional reason to buy is an irrational one.
7. A particular car can make a person feel exciting.