Barbara Kruger is still creating art today, and the most current example of her work is seen in the November 2010 issue of W Magazine: The Art Issue featuring reality TV star Kim Kardashian on the cover. It features a naked Kardashian with Kruger’s famous red and white block text covering her modesty. The text reads ‘It’s all about me/I mean you/I mean me”. Combining the words of Kruger and the image of currently world famous Kardashian is a form of appropriation in itself. W Magazine is appropriating the star into an art context, by simply featuring her on the cover of their art issue. This could be an attempt to consider another area of our consumer culture, which the cover star makes her living from – reality TV – as an art form. Here W Magazine has appropriated the image of Kardashian, and is therefore asking us to consider the ‘art’ of reality TV.