Less merchandise was to be stacked at the ends of the aisles. More room was
to be allowed between apparel racks. Apparel areas were to receive imitation hardwood floor
to suggest more upscale goods. More emphasis was to be placed on the George clothing line
originally created in the United Kingdom by the ASDA retail chain. According to CEO Scott,
the goal was not to ignore its current customers, but to offer additional goods not currently
available to Wal-Mart shoppers. Said Scott: "The first thing you have to do is make sure you
have the assortment that is broad enough that includes the customer's tastes and styles. That"
where you end up with the new LCD TV, 400-thread-count sheets, and with more fashion