This part of the Five Forces analysis model shows that suppliers do not have much impact on Starbucks. The large overall supply lessens the effect of any single supplier on the company. Also, Starbucks has a policy for diversifying its supply chain. This policy reduces the influence of suppliers on the business even though each supplier has a moderate size compared to the Starbucks supply chain. Thus, based on this aspect of the Five Forces analysis model, Starbucks Coffee does not need to prioritize the concerns or demands of suppliers.