The Seebeck and Peltier effects are explored with a commercially available thermoelectric module and a data-acquisition system. Five topics are presented: (i) thermoelectric heating and cooling, (ii) the Seebeck coefficient, (iii) efficiency of a thermoelectric generator, (iv) the maximum temperature difference provided by a thermoelectric cooler and (v) the Peltier coefficient and the coefficient of performance. Using a data-acquisition system, the measurements are carried out in a reasonably short time. It is shown how to deduce quantities important for the theory and applications of thermoelectric devices.