Zappos transparency goes hand & hand with its ethical risk. With most large corporations customers rarely know what’s going on with or why they take the actions they do. I thought it was very ethical of Zappos to inform their customers via email that there information was hacked and let them know that there full credit card number was safe. I can also understand the reasoning by shutting down the call center not only due to over flow of calls but I see issues with looking up customer information to answer their questions could potentially be hacked. I know when Target was hacked I was somewhat concerned due to my Target Red card but I never received any information other then what the news channels announced but from what I could gather everything was safe and if anything was stolen or charged Target would pay for the fraud but I meet many other customers that went ahead and closed all their credit cards and order new ones due to insecurity with how Targets lack of information to its customers.
I think Zappos was very ethical with firing employees. I know many organization have feared their employees especially in a layoff, even having firing Friday to help reduce irate workers attacking the office, but Zappos acted very responsible about the situation at hand and was very straight forward with its employees but was kind enough to give them a severance package and 6 months of health care. I believe this method would stand out to me if I was one of their employee’s staying after the layoffs know that they were left with no other choice but still made an effort to show they do care.
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