Jeans were first designes as durable trousers
for miners by Levi Strauss at the time of the 1848
California Gold Rush. A tailor named Jacob Davids
added copper bolts to the pockets to make them
stronger. Jean have become one of the most worn
pieces of clothing in the world. Everybody wears them
from rural farmers to urban executives. Jeans
are affordable and make everyone look alike, no
matter what your social class or job.