Agenda 4 subject to the marketing. Marketing influences consumer behavior because it is communicating the value of products or services from the manufacturer to the consumer or user. This can be done several ways, but in the England the fall of traditional media. From multiple causes. Both sides receive media habits of consumers. The price of medium height, and a limited budget to purchase media, including lack of novelty in the form of media. Therefore, it needs to be done to fix the problem.